WordPress Web Design Services
Landing Page Design
- Outcome-driven pages designed to be read
- Brand-focused, clear, and action-oriented
- Efficient and market centered
Landing pages are designed to direct maximum attention toward a goal; they tend to tell a whole story to a focused audience and direct them to take action.
A home page can also be seen as a landing page—directing the visitor to their purpose as effectively as possible. I work with you quickly and efficiently, to craft messaging, design, and flow towards market-focused outcomes.
Brochure Site Design
- Pre-sales tool to be used in conjunction with other marketing methods
A brochure site is designed to highlight your business over a series of pages, giving just the right information to your ideal customer. You may include a blog, email newsletter, or other strategies, combined with useful content to serve as a pre-sales tool, such as an onboarding process.
There is no clear dividing line between "brochure sites" and "landing pages", and your site can be a hybrid of both.
Functional Site Design
- Membership sites
- Online course sites (LMS)
- E-commerce sites
I can craft custom solutions to turn WordPress into just about any type of site to meet your needs. I work by combining native functionality, plugins, and occasional custom code.
But be aware: Every system must be evaluated to account for support and development costs, to be sure we are designing the right system for you. After years of doing this, I always include this kind of consulting first.
100% Mobile-Friendly Responsive Designs
Nowadays, about half of all traffic comes over smartphones, not desktop devices. For this reason, your site must be mobile-friendly. To build a responsive site means to build one whose layout stacks to take account for the narrow screen on your visitor's smartphone—thus requiring only one design for a page, that can adapt to various screen sizes.
The Full Package:
Consultation, Strategy, and Layout
Unlike many practitioners who are limited to a narrow set of capacities—design versus development; consulting versus implementation—my background over the past twenty plus years allows me to work with you in a dynamic fashion—flipping between disciplines as needed:
- Business strategy
- Site branding
- User experience (UX) and human factors
- Visual design
- Marketing copywriting
- Configuration and setup
- Web development and IT
I've been building WordPress websites since the platform was two years old—about 12 years. So, I am able to use the platform as a canvas to help you construct your practical, marketing-focused strategy very quickly.
I work with you interactively a lot, because I want you to see how easy it is to use, and empower you as much as I can to know and use the tools of your own site—that is, wherever it makes sense for you to do that.